Data, BI & Analytics Trend Monitor 2021

The market for BI and data management is constantly changing. Trends come and go, and one of our tasks as an industry analyst is to highlight and predict important topics and growth areas.

BARC’s Data, BI & Analytics Trend Monitor 2021 study gives BI practitioners a platform to have their say on the trends currently shaping the BI and data management market, supplemented by additional commentary and analysis from BARC analysts.

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We asked over 2,200 users, consultants and vendors for their views on the most important BI trends, revealing a comprehensive picture of regional, company and industry specific differences, and delivering an up-to-date perspective on the data, BI and analytics market.

Data, BI & Analytics Trend Monitor 2021 focuses on:

  • Which trends have become established, and which appear to be just a passing fad;
  • The regions and industry sectors in which each trend resonates the most;
  • How “best-in-class” enterprises differentiate themselves in their attitude to trends; and
  • A comparison between the views of IT users, business users, consultants and vendors on current trends.

The Trends

The full study features analyst commentary and user ratings of the following 20 trends in the BI and data management market:

Advanced Analytics / Machine Learning / AI
Agile BI Development
Alerting
Analytics Teams / Data Labs
Augmented Analytics
Cloud for Data and Analytics
Data Catalogs
Data Discovery/Visualization
Data Governance
Data Preparation by Business Users
Data Warehouse Modernization
Data-Driven Culture
Decision Automation
Embedded BI and Analytics
Integrated Platforms for Performance Management (PM) and Analytics
IoT Data and Analytics
Master Data / Data Quality Management
Mobile BI
Real-Time Analytics
Self-Service Analytics

Data, BI & Analytics Trend Monitor 2021

Authors: Larissa Baier, Carsten Bange, Annika Baumhecker, Jacqueline Bloemen, Christian Fuchs, Timm Grosser, Nikolai Janoschek, Patrick Keller, Torsten Krüger, Gernot Molin, Ann-Katrin Oppmann & Robert Tischler

Published: November 11, 2021

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