BI Survey 19 press release

Business Intelligence Buyers Should Change Their Priorities

PRESS RELEASE – WÜRZBURG, October 30th, 2019
The Business Application Research Center (BARC) publishes The BI Survey 19, the latest edition of its influential, empirical study into the global market for analytics and business intelligence (BI) software. For more information, visit www.bi-survey.com

Data from The BI Survey 19 reveals that the most popular reasons for choosing to buy a BI product are not always those that result in the most successful implementations. For example, buyers who made sure they evaluated BI tools with a large data handling capacity yielded the highest business benefits with their BI solutions but, in practice, only 20 percent of buyers reported having that priority. Conversely, some criteria have less influence on future success but are often treated as important, such as price-performance ratio, which was cited as a major selection criterion by 42 percent of buyers.

How buyers should choose (rank) Difference
in rank
How buyers choose (rank)
 Large data handling capacity 1 +6 7
 ‘Proof of concept’ faster or better 2 +11 13
 High innovative capacity of the vendor 3 +9 12
 Fast query performance 4 +2 6
 Good coverage of BI specific requirements 5 -1 4
 Ease of use for report designers 6 -1 5
 Flexibility of the software 7 -5 2
 Ease of use for report recipients 8 -5 3
 Deployment option 9 +10 19
 Ability to support large numbers of users 10 +1 11
 Price-performance ratio 11 -10 1
 International focus of the software 12 +8 20
 Good vendor relationship 13 -4 9
 Availability of local support 14 0 14
 Predefined data connection 15 -7 8

Figure 1: Reasons to buy a BI product vs. level of business benefits achieved, top 15 (n=2,212)

“Comparing the motives behind choosing analytics and BI tools with the benefits gained in real-world deployments produces some fascinating insights and enables us to see which selection criteria should be highly valued and which will have less impact on the success of implementations,” said Robert Tischler, Senior Analyst at BARC and co-author of The BI Survey 19.

Top benefits gained from BI relate to improved decision support

The three business benefits most likely to be achieved through analytics and BI – faster and more accurate reporting, analysis or planning and better decision-making – all relate to the improvement of decision support. However, many companies are also striving to monetize their data.

“Data monetization means generating measurable economic benefits from available data sources through analytics,” explained Tischler. “Data monetization can yield direct or indirect results and it can be internal or external. Using analytics and BI to make money out of data is becoming increasingly important nowadays, but still these benefits are typically achieved less frequently than others due to the challenges faced.”

BI Survey 19 press release - figure 2

BI Survey 19 press release - figure 2 legend

Figure 2: Level of business benefits achieved from using a BI product (n=2,477)

Democratized access to data: a work in progress

While finance and controlling departments are using BI in 80 percent of the companies surveyed, other departments that heavily rely on data such as sales (60 percent) and operations (53 percent) appear to be starved of the opportunity to gain relevant insights from their BI solution.

“Successful decision support in modern organizations requires democratized access to data,” said Tischler. “Decision makers in all departments need up-to-date and relevant information to base their decisions and actions on a reliable foundation. Results from analytics and BI must reach and be actively used by data-literate employees throughout the organization.”

BI Survey 19 press release - figure 3

Figure 3: Which departments in your organization use BI application(s)? (n=2,550)

Self-service analytics tools rule the business intelligence market

More companies are now evaluating self-service analytics tools than any other flavor of BI solution. The list of most commonly evaluated BI software products is dominated by self-service-oriented tools, with the top four all belonging to this category.

This dominance is underpinned by figures for implementations taking place in the last two years. At the top of the pile, Microsoft Power BI, which has been evaluated 9 percent more often in the last two years compared to all-time, and Tableau (+6 percent) have improved on their already strong positions. The same is true for Qlik Sense (+4 percent).

About the study

The BI Survey 19 is the eighteenth edition of BARC’s major annual study into the selection and use of analytics and business intelligence tools. The findings are based on a worldwide survey of 3,021 software users, consultants and vendors, which was conducted from February to mid-June 2019. It features current data on market trends as well as detailed analysis and comparison of 36 leading software products from 31 different vendors based on user feedback.

For more information, visit:
https://bi-survey.com/bi-survey-about

For aggregated product-related results and an online product comparison tool, visit:
https://bi-survey.com/business-intelligence-software-comparison 

About BARC – Business Application Research Center

BARC (Business Application Research Center) is an enterprise software analyst and consulting firm with a focus on Analytics/Business Intelligence (BI), Data Management, Enterprise Content Management (ECM), Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP). With experts in Germany, Austria, Switzerland and the United Kingdom, BARC supports clients in their software selection and strategy through specialist consulting, leading-edge research and a program of conferences and highly-focused seminars. For more information, visit www.barc-research.com

For further information, please contact:

Nikolai Janoschek
Head of Market Research
Tel: +49 (0) 931 880651-0
E-Mail: njanoschek@barc.de

BI Survey 16 Analyzer

The BI Survey 16: Operational BI Continues Its Rise in 2016

PRESS RELEASE – WÜRZBURG, 10th November 2016

BARC’s annual BI Survey results are launched on the new bi-survey.com website. Major findings this year include the continued surge in the use of business intelligence (BI) in production/operations departments, customer analysis is named as the #1 investment area in new BI projects, and several trends including collaboration and sensor data analysis are now established as critical BI components for many organizations        

Departments Using BI

Finance, management and sales departments continue to lead the way in the use of BI, but with little variation in usage rates since 2014.

Elsewhere, production/operations departments continue a strong upwards trajectory, rising from 20% to 53% usage in the last eight years.

“While BI has always been strong in sales and finance, production and operations departments have traditionally been more cautious about adopting it,” said Carsten Bange, CEO of BARC. “But with the general trend for using data to support decision-making, this has all changed. Technology for areas such as event processing and real-time data integration and visualization has become more widely available in recent years. Also, the wave of big data from the Internet of Things and the Industrial Internet has increased awareness and demand for analytics, and will likely continue to drive further BI usage in production and operations.”

BI Survey press release - Figure 1

Figure 1: Which departments are using BI? Timeline (n=changing basis)

BI Trends

It is clear that some BI trends that began with a buzz a few years ago now serve as critical BI components for a growing number of companies. Areas such as collaboration and spatial/location analysis are reported as “in use” by more than 20 percent of respondents. At 12 percent, cloud BI is now in double-digits with more companies planning to leverage it over the longer term. Social media analysis is the only listed trend in use by less than 10 percent of Survey respondents this year.

BI Survey press release - Figure 2

Figure 2: Which of the trending areas do companies address with their BI product? (n=2,617)

Customer Analysis a Major Investment Area

40% of companies are now putting their BI budgets into customer behavior analysis, and 32% are investing in developing a unified view of customers. “With areas such as accounting and finance more or less under control, companies are moving to other areas of the enterprise, in particular to gain a better understanding of customer, market and competitive dynamics,” said Carsten Bange.

BI Survey press release - Figure 3

Figure 3: In which BI use cases is your company investing in? (n=2,210)

Click here to access BI-Survey.com

More information about “The BI Survey 16”

About The BI Survey 16

The BI Survey 16 is based on user opinion from over 3,000 BI professionals worldwide about their software selection, implementation and usage. Detailed feedback on 37 BI products from 30 vendors is analyzed and compared, including international giants IBM, Microsoft (MSFT), Oracle (ORCL) and SAP, as well as BI specialists such as Information Builders, MicroStrategy (MSTR), Qlik, SAS Institute and Tableau (DATA).

About BARC – Business Application Research Center – a CXP Group Company

The Business Application Research Centre (BARC) is an analyst and consulting firm for enterprise software with a focus on Business Intelligence (BI), Data Management (DM), Enterprise Content Management (ECM), Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP).

For over twenty years, BARC analysts have combined market, product and implementation knowledge to advise clients. A continuous program of market analysis and product comparison studies forms the basis of BARC’s expertise, ensuring that its analysts possess a detailed knowledge of software markets, vendors and products, as well as the latest trends and developments.

Along with CXP and PAC, BARC forms part of the CXP Group – the leading European IT research and consulting firm with staff in eight countries.

For further information or enquiries, please contact:

Mark Handford
Tel: +44 (0) 1536 772451
E-Mail: mhandford@barc-research.com

BI Survey 16 Analyzer

Next Generation Software Comparison – BARC Launches “bi-survey.com”

PRESS RELEASE – WÜRZBURG, 18th October 2016

The Business Application Research Center (BARC) extends its portfolio with the interactive platform “bi-survey.com”. The English-language website is now available at www.bi-survey.com, serving as a central source of information and an authoritative guide to the comparison, selection and purchase of Business Intelligence (BI) and Analytics software. The platform combines the world’s largest database of user feedback on BI and Analytics products (“The BI Survey 16”) with detailed technical and functional product evaluations by BARC analysts.

The range of content offered on “bi-survey.com” includes product reviews, BARC research results, infographics, best practice guides for software selection and an interactive “BI Survey Analyzer”, which can be used to analyze the results of “The BI Survey 16”. It also provides insights into current trends and developments in the rapidly developing BI market.           

Knowledge through experience

Visitors to “bi-survey.com” benefit from a unique combination of user and independent analyst reviews of BI tools, revealing the pros and cons of each tool. This blend of analyst expertise and feedback from the users who work with BI tools on a daily basis provides companies with a valuable basis for choosing their own tools. The “BI Tool Comparison“ section contains an overview of the leading BI and Analytics tools on the market based on customer reviews from “The BI Survey 16” and BARC analyst evaluations. Using the “BI User Review Matrix“ (see Figure 1), visitors gain an interactive overview of user ratings from “The BI Survey 16”.

With over 30,000 survey responses in 15 years, “bi-survey.com” is based on a unique wealth of data. It offers proven best practice advice on selecting BI software as well as an understanding of why companies choose their solutions, how they use them and how satisfied they are with them.

BI User Review Matrix

Figure 1: BI User Review Matrix

Do it yourself

One of the highlights of “bi-survey.com” is the “BI Survey Analyzer”, an interactive online tool that enables visitors to analyze user feedback from “The BI Survey 16” (see Figure 2). The free basic version allows users to generate charts and filter them by region, industry, competitive peer group, company size and more. With the premium version, users can create their own customized shortlist of BI products and compare them based on 32 different criteria.

BI Survey Analyzer

Figure 2: The BI Survey Analyzer

Globally unique product analysis

BARC’s “Vendor Performance Summaries” – a series of comprehensive evaluations of the world’s leading BI software solutions – are available as a fee-based service. Each Summary presents and evaluates a BI product in detail. The scope and depth of the “Vendor Performance Summaries” is unique: They contain highly-detailed product evaluations based on BARC analyst expertise and customer feedback across 32 different criteria, as well as an analysis of application scenarios, reasons why customers choose to purchase each product and the problems reported by users.

Click here to access “bi-survey.com”

More information about “The BI Survey 16”

About BARC – Business Application Research Center – a CXP Group Company

The Business Application Research Centre (BARC) is an analyst and consulting firm for enterprise software with a focus on Business Intelligence (BI), Data Management (DM), Enterprise Content Management (ECM), Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP).

For over twenty years, BARC analysts have combined market, product and implementation knowledge to advise clients. A continuous program of market analysis and product comparison studies forms the basis of BARC’s expertise, ensuring that its analysts possess a detailed knowledge of software markets, vendors and products, as well as the latest trends and developments.

Along with CXP and PAC, BARC forms part of the CXP Group – the leading European IT research and consulting firm with staff in eight countries.

For further information or enquiries, please contact:

Mark Handford
Tel: +44 (0) 1536 772451
E-Mail: mhandford@barc-research.com

Chart from The BI Survey 15: Which departments are using BI

Pervasive Business Intelligence: Still A Dream

According to The BI Survey 15, BARC’s detailed annual audit of end-user sentiment on the business intelligence (BI) software market, published today.

PRESS RELEASE – LONDON, 19th October 2015

Pervasive BI: Still a dream

Usage of BI is becoming more pervasive, but remains a long way from being truly widespread in companies, according to The BI Survey 15. Following two years of zero growth, the median percentage of employees using BI in companies increased by more than 2% on last year to over 13%. From a sample of 2,071 responses, 45% of participants say their companies have less than 10% of employees using BI.

Chart from The BI Survey 15: Percentage of BI users in company

Figure 1: Percentage of BI users in company, median percentage, timeline (n=changing basis). Source: The BI Survey 15

“New and emerging use cases – such as the steering and controlling of operational processes – and software buying preferences focused on ease of use, support for more concurrent users and flexibility are among the key drivers for this upturn and future broader acceptance,” said Dr. Carsten Bange, founder and CEO of BARC. “Greater adoption of cloud-based BI deployments in the future could also lead to higher penetration rates thanks to their flexibility and ease of deployment. However, our survey finds that the adoption rate for cloud-based BI solutions is still very low.”

 

Predictive analysis/data mining set for wider usage

Predictive analysis/data mining is only performed by 20% of respondents in this year’s BI Survey, but it stands to see the biggest gain of all BI tasks in the coming years with a further 40% planning to use BI solutions for this purpose.

Chart from The BI Survey 15: Tasks where BI is used

Figure 2: Tasks where BI is used (n=2429). Source: The BI Survey 15

 

Surge of BI usage in production/operations

Chart from The BI Survey 15: Which departments are using BI

Figure 3: Which departments are using BI? Timeline (n=changing basis). Source: The BI Survey 15

Finance (85%), management (68%) and sales (62%) departments continue to be the leading BI users, but there has been surge of BI usage in production/operations (to 51%) in the last two years. If this pattern continues, production/operations could overtake sales and IT to become the third biggest user of the technology within the next three years.

“This finding is a result of the general trend in business intelligence to become more operational,” said Bange. “Reporting and analytical capabilities are embedded in or used in relation to operational processes, either to steer processes as they happen in real time or to understand processes better, for example to improve planning.”

This is just a small selection of the hundreds of findings in The BI Survey 15. Contact us for interview requests or to find out more.

 

About The BI Survey 15
The BI Survey 15 is based on user opinion from over 3,000 BI professionals worldwide about software selection, implementation and usage. Detailed feedback on a record 35 BI products from 30 vendors is analyzed and compared, including international giants IBM, Microsoft (MSFT), Oracle (ORCL) and SAP, as well as BI specialists such as Information Builders, MicroStrategy (MSTR), Qlik, SAS Institute and Tableau (DATA).

About BARC
BARC is an enterprise software industry analyst delivering product evaluations, conferences, market research and consulting to over 1,000 customers each year. BARC specializes in advising organizations on software selection in its core research areas of business intelligence, data management and enterprise content management.

Along with CXP and Pierre Audoin Consultants (PAC), BARC forms part of the CXP Group – the leading European IT research and consulting firm with 140 staff in eight countries.

Press contact:
Mark Handford
+ 44 (0)1536 772 451
mhandford@barc-research.com
www.barc-research.com/BI-Survey

The BI Survey 15 infographic

The BI Survey 15 Infographic

The BI Survey 15 infographic

Self-Service Business Intelligence Users Are Now In The Majority

One of many findings from The BI Survey 14 – BARC’s annual survey of over 3,000 business intelligence professionals – published today.

PRESS RELEASE – LONDON, 15th October 2014

Self-service BI
55% of business intelligence (BI) users now claim to be engaging in self-service tasks, with another 24% planning to do so in the future.

“Of all the trending topics analyzed in The BI Survey 14, self-service BI is the most popular, along with operational analytics,” said Carsten Bange, CEO of BARC and co-author of The BI Survey 14. “Adoption of self-service BI is way ahead of other current trends such as collaborative BI (29%) and mobile BI (18%), both of which have received comparable levels of media attention and vendor promotion in recent times. We’re seeing a growing trend among enterprises to enable end-users to build or design their own dashboards and reports without the need for IT support. End-users may even build their own BI applications that combine multiple data sources through highly configurable portals.”

Trending topics chart from The BI Survey 14

Figure 1: Adoption levels of BI trends (n=2303) 

Mobile BI
For the third year running, growth in the use of mobile BI has slowed, increasing just 2% on last year to 18%. The number of enterprises planning to deploy mobile BI in the next 12 months has also decreased for the second consecutive year.

“Despite continued hype in this area, we still see relatively few organizations using mobile BI,” said Bange. “Concern over data security is an important factor here, as well as the extra investment required to enable mobile access to corporate data. However, while the situation is improving, there’s still a lack of convincing mobile BI options on the market.”

More Power Users
The BI Survey 14 also reveals that 30% of BI users now consider themselves as ‘power users’.

“In the past we’ve used the 80/20 rule to describe the ratio between casual and power users, but it’s now clear the percentage of power users is much higher than anticipated,” said Wayne Eckerson, co-author of The BI Survey 14. “The preeminence of big data, analytics and data science in media coverage and product announcements reflect this finding.”

About The BI Survey 14
The BI Survey 14 is based on user opinion from 3,224 BI professionals worldwide about software selection, implementation and usage. Detailed feedback on a record 34 BI products from 29 vendors is analyzed and compared, including international giants IBM, Microsoft (MSFT), Oracle (ORCL) and SAP, as well as BI specialists such as Qlik, SAS Institute, MicroStrategy (MSTR), Tableau (DATA) and Tibco (TIBX).

Press contact:
Mark Handford
+ 44 (0)1536 772 451
mhandford@barc-research.com

About BARC
BARC is an enterprise software industry analyst delivering product evaluations, conferences, market research and consulting to over 1,000 customers each year. BARC specializes in advising organizations on software selection in its core research areas of business intelligence, data management and enterprise content management.

Along with CXP and Pierre Audoin Consultants (PAC), BARC forms part of the CXP Group – the leading European IT research and consulting firm with 140 staff in eight countries.